Does it never strike you as puzzling that it is wicked to kill one person, but glorious to kill ten thousand?”
-Lewis Richardson, Historian
It is not hyperbolic to say it:
Public relations professionals now have an epic opportunity to serve the global society and thereby win new appreciation of our profession.
In fact, some are already well into that mission.
Let’s quickly examine the case for this admittedly bold assertion.
"Every complexity, we are told, is the process of evolution. Yet our development planners seem to think that they can do better...that they can create complex things at one throw by a process called planning."
As we look forward to America’s role and responsibility as Hegemon in the 21st century, we can assume three essential components of smart power as it seeks to frame the diverse narratives of national consciousness throughout the globe.
"Hey - there you go, a Down Syndrome girl pushing the gender agenda"
Most Iraqis are no doubt wishing to raise their country from its collapse and are keen on maintaining the unity of its land and people. Conversely, there are only a few from this majority who can play a vital role which would prevent Iraq from slipping into destruction, disunion and collapse. It is this serious imbalance in the balance between our ambition to develop the country and the capacities to achieve this which plagues us.
On September 9th, in remembrance of the 10th anniversary of 9/11, Secretary of State Clinton, in an address at John Jay College of Criminal Justice, chose to emphasize the importance of “smart power” as an antidote to radical and inimical movements in the Islamic world. Hard power, by itself, she declared, will not stem the threat to liberal western democracies.
The screening of Israel vs Israel documentary took place in East Jerusalem only days before the application of the State of Palestine for admission to membership in the United Nations.
If the United States has the courage of its democratic convictions – and patience -- the revolutionary turmoil in the Middle East and Africa presents an epic opportunity for sharing our fundamental values.
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